Tag Archive: Brand

How Vital Are You?

This is a great exercise, and another way to look at at that interview question, “So, why should I hire you?” How “VITAL” are you to an organization? V – What makes you valuable? I – What makes you difficult to imitate? T – Are you transparent? i.e. do people know how you think and …

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Publishing on LinkedIn

Since it has been quite a while since I’ve written about LinkedIn, I thought it might be a great time to share again! Today I want to focus on “Publishing” on LinkedIn. If you have already mastered LinkedIn and developed your career brand, publishing on LinkedIn is a great way to build and publicly share …

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Using LinkedIn to Build Your Brand

Once you have a strong and robust profile, and know how to use LinkedIn to generate networking and research, you might want to move to a more high-level use of LinkedIn: Branding. Your Brand is what you what you are known as and known for. If you were a product that you were selling, how …

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Integrity

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I wanted to share this today to encourage you AND to challenge you. Integrity is one “professional skill” that I cannot “teach” but is worth more to your career than a million career coaching sessions. What is Integrity? It’s your BRAND – it’s the best thing to be known for in this crazy world nowadays. …

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What’s Your Brand? An Easy Test

What’s your brand? Or better yet, do you have one? Recruiters and HR professional will “Google” you to determine if you are a qualified candidate for their open position – before they ever pick up the phone. Consider this a new, extra step, that vets you and your expertise. According to a study by Execunet, …

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What Your Brand Will Do For You

Having a strong brand is a leadership requirement and essential to career advancement. You are the CEO of your own self. You are not defined by title or job description, you are defined by your brand. Your brand is your reputation, and the process of building that name for yourself. The more you do to …

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What’s Your Brand?

Have you seen this new game? Yes, now as a society, we are so branded we create board games out of it. So it shouldn’t surprise you that the concept of BRANDING has invaded the job search world as well. I know I’ve been talking about it myself for years. But that doesn’t mean it’s …

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How Business Cards Can Be Your Best Marketing Tool!

Recently, when I spoke at Beltway Job Search Partners in the DC area, I had a job seeker hand me one of his business cards and I just had to share the experience with all of you. I loved his business card. Loved it so much, that immediately after that break I interrupted my “regular …

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